Allbirds opens flagship store in the Netherlands, at Hartenstraat 15 in Amsterdam’s “9 streets”.

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redfactory

13 January 2020

The American shoe label Allbirds opens a first flagship store at Hartenstraat 15 in Amsterdam. After years of research, Tim Brown and Joey Zwillinger made a revolutionary woolen fabric specially developed for footwear, resulting in a completely new category of washable shoes made from 100% natural materials. Allbirds already opened stores in London, New York, Berlin, Beijing, Auckland, Los Angeles and now also in Amsterdam.
B&O RETAIL and Brickstone Retail represented the landlord Blackstone in this transaction and have agreed a rent in line with market conditions. Allbirds was represented by CB Richard Ellis.